Media Planner, Staples Media Network Job at Staples, Framingham, MA

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  • Staples
  • Framingham, MA

Job Description

About the Role Staples is business to business. Our eCommerce team delivers customer‑centric site experiences to position Staples as a digital selling platform of choice. This role will be responsible for managing media programs on behalf of Staples and its vendors. The Media Planner will join our Staples Media Network Team, executing digital marketing campaigns for vendor partners and acting as a liaison between vendors and external agencies. What you’ll be doing Activate media across multiple channels, including paid search, display, email, and onsite (staples.com, SA.com). Skill in project management, juggling multiple projects and delivering media campaigns from launch to completion. Manage and own key team documents to facilitate team organization (media program budget trackers, flowcharts, creative specs, reporting calendar, spend/revenue tracker, promotional calendar, etc.) and refine processes for greater efficiency. Opportunity to shadow/participate in ‘new business’ pitches to expand vendors for the vendor media program. Collaborate on the day‑to‑day management of digital marketing campaigns. Comfortable with leading calls (agency statuses, reporting/data read‑outs, etc.). Support development of media campaigns alongside Media Manager (briefs, strategy development, vendor selection, budget management, etc.) to incorporate direction from all key stakeholders and deliver success on campaign KPIs. Contribute and support agency partners to develop campaign reports/findings; interpret and analyze data to optimize campaigns and develop an understanding of what the data means for the Staples business/vendor in conjunction with data analyst & media manager support. Promote cross‑functional collaboration within Staples internal teams (merchandising, marketing, media, inventory, promotional, etc.) and a cross‑functional spirit between agencies. Manage all campaign details for assigned vendor campaigns, being day‑to‑day contact for Staples vendor partners and multiple media agencies. Experience supporting digital media strategies including planning, execution, and measurement. Strong organizational skills with the ability to manage multiple projects in parallel. Relationship‑driven approach to building trust in a dynamic environment. Basic Qualifications Bachelor’s Degree or equivalent work experience. 2+ years of advertising, media, or account management experience serving clients, with agency experience preferred. Preferred Qualifications Experience with e‑commerce, retail media networks, or retail brands. Familiarity with multiple digital media channels and platforms. Comfort with interpreting and analyzing campaign data to optimize results. Ability to adapt to changing priorities, budgets, and timelines in a growth‑oriented team. We Offer Inclusive culture with associate‑led Business Resource Groups. 22 days of PTO and Holiday Schedule (7 observed paid holidays + 1 floating holiday). Online and Retail Discounts, Company Match 401(k), Physical and Mental Health Wellness programs, and more! #J-18808-Ljbffr Staples

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